Archive for the ‘Uncategorized’ Category

All good things come in threes: IDEA Finalists 2017

June 26th, 2017

The time has come and three of our designs have been declared as finalists for the 2017 International Design Excellence Awards (IDEA). Zoe, Time Machine and Entropy Table are being recognized for the story they tell with their beautiful designs. (more…)

LUNAR and Veryday take a trip to Milan

May 4th, 2017

Milan Design Week was attended by Industrial Designers DK Lee, Charlie Nghiem and Design Partner, John Edson. This is part of a #moonwalk series where LUNAR employees attend conferences to seek inspiration and refresh their skills.

Milan Design Week is simply the biggest design event of the year. The whole city becomes an exhibition and is alive with innovation. Designers and people who work in creative business from all over the world gather in Milan, including ‘design celebrities’, to showcase visual wonders. We ventured to many creative installations, linked up with our friends at Veryday and discovered some trends on the horizon for 2017 and beyond.

 

01_MAXIMAL EVERYTHING

Maximalism over minimalism. Decorative, bold colors and vibrant patterns were present everywhere. Many brands pursued stimuli and more customized aesthetics to attract the luxury market. Moooi showcased ornate patterns on countless pieces of furniture each more ornate than the last, accompanied by gigantic, highly detailed pictures of rare insects. The intention was to create maximum noise to the audience by mixing multi-cultural assets and showing minimal products in a maximal environment.


02_STAY-WITH-ME

Come in and stay awhile. Creating an immersive environment was the key to making people stay longer and in an exhibition. For example, a rotating exhibition or an exhibition in a theater gives one time to walk through the design process, letting you experience the whole product or installation, which imprints the intended message. We began asking ourselves, “What is the core message, and how is it best delivered?” Effectively choosing and using the space, combining old/antique and clean/modern to create contrast were some ways of achieving it


03_MULTI-SENSO-REAL

Technology is an integral and meaningful part of our lives. AI, VR, AR and sensory technology connects people and facilitates everyday life experiences. Milan Design Week is no longer a place to only spot interior trends. In the blurred world of physical and digital technology, companies can no longer only focus on technical innovation. The more ubiquitous tech becomes, the more important it is for brands to connect emotionally and intuitively to people. Technology accompanied big brands’ visions for storytelling. Walls were covered in lights, paper became mountains, and furniture was dissected and on display. As we saw, designing for multisensory experiences is an excellent way to go.

 

04_PLAY-FULL

Our world is in in a state of flux. As a result, we see racism, hate and fear grow in societies. In response, people come together to manifest equality and spread freedom, acceptance, and gratitude. Designers and brands respond to this with playful, bold and approachable messages through products and installations. Designers played with proportions, bold colors and multi-cultural patterns. We saw the possibility of a bright and playful future where together we overcome the inequities of the world.

 

05_EXPERIMENT-A

Endless examples of experimental and process oriented concepts were part of Milan Design Week. These included studies and investigations, rethinking object typologies, and brands having the courage to go further and push their point of view. Images: Nendo / Formafantasma

Ultimately, we learned how to better communicate a product’s message, and saw creatives pushing for a more experimental mindset. We were incredibly inspired by all the exhibitions at Salone Del Mobile 2017, and hope to connect with you next year in Milan!

LUNAR and JauntVR Win iF Product Design Award 2017

February 6th, 2017

LUNAR is proud to announce a 2017 iF product design award win for Jaunt ONE, the fully-immersive, 360-degree cinematic virtual reality (VR) experience camera.

LUNAR partnered with Jaunt to create a design that elevates the product through its clear expression as a high-end filmmaking tool, rather than just a mass-market consumer device. Built with VR pros in mind, Jaunt is one of the first cinematic cameras with a design that expresses robust strength and reliability, while minimizing its presence on a set.

Jaunt contains 24 high-performance, heat-dissipating pure optic lenses. Its detailed, physical expression is achieved through the incorporation of curving, rhythmic lines, and the seamless integration of the fins and handle.

Each year, Germany’s oldest independent design organization, Hannover-based iF International Forum Design GmbH, organizes the iF Design Award. The award is a leader in quality for exceptional design. This year, more than 5,500 entries were submitted from 59 countries in hopes of receiving the seal of quality.

Kudos to Jaunt and all the designers that worked on the project, including: Jeff Salazar, Marcelle Van Beusekom, Andrew Zee, Travis Lee, Terence Kwan, Charlie Nghiem, Vijay Sekaran, Matt Peterson and Bruno Richet. Here’s to the future of VR!

Capping a brand experience

September 27th, 2016

Is the cap that seals your product destroying your brand experience?

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Lunair and Palmm win 2016 Robert Howard Next Step Awards

June 22nd, 2016

Two innovative medical technology concepts devised by Stanford University Biodesign student teams are winners of the 2016 LUNAR-sponsored Robert Howard Next Step award. (more…)

LUNAR wins two 2016 Red Dot: Best of the Best Awards

June 2nd, 2016

We’re thrilled to announce LUNAR has won 2016 Red Dot: Best of the Best Design Awards for Sennheiser’s TeamConnect Wireless system and the Belle-V Bottle Opener. This highest distinction in the international competition goes to only 1.5% of all entries. (more…)

Living a long and healthy life on your own terms

April 25th, 2016

There comes a point when most of us will no longer be able care for ourselves. At LUNAR, we seek to extend the time people can safely enjoy their lives at home, avoiding extended care facilities or expensive treatment centers. (more…)

Nurturing Our Liquid Network

February 5th, 2016

Sometime back in 1965 – post the fictional but accurate Don Draper Madman emergence of advertising as a medium – a group of moderately seasoned industrial designer types got together and decided that what they were doing mattered. A lot. (more…)

Mark Dziersk discusses leadership at Chrysler mentoring program

September 4th, 2015

LUNAR’s Mark Dziersk, Managing Director of our Chicago office, recently shared his perspectives on building creativity in organizations and personal leadership at Chrysler’s Women’s Forum Mentoring Program. (more…)

LUNAR helps Jaunt push VR boundaries with the VR camera codenamed “NEO”

June 30th, 2015

Cinematic virtual reality pioneer Jaunt today launched a series of professional grade VR cameras codenamed “NEO,” specifically designed for capturing fully-immersive, 360-degree cinematic VR experiences. (more…)